What we're looking for
The Partnerships Team at Smartex drives top-down strategy with brands, sourcing houses, and garment facilities and leads all marketing and brand initiatives. We are a diverse and international company with a strong mission to reshape our industry and contribute positively to the planet.
We are seeking a highly motivated and skilled Head of Growth based in Asia to join our team and play a key role in our ongoing evolution. If you are a data-driven, creative thinker with a passion for customer-centric growth and the ambition to help scale a fast-growing company with global reach, this is your opportunity to make a measurable difference. This role includes international exposure and travel, giving you the chance to engage directly with partners, clients, and stakeholders.
Responsibilities
- Lead Generation Strategy:
- Own and drive all initiatives related to lead generation, leveraging digital and physical channels to bring in and qualify high-quality leads.
- Build and optimize lead funnels using diverse approaches such as digital marketing, field events, partnerships, and other creative channels, backed by a solid track record of establishing effective lead-generation pipelines.
- Product Marketing: Collaborate with Product Managers and Product Owners to ensure product definition, messaging, and marketing are aligned and coordinated for market success.
- Growth & Demand Generation:
- Partner with Sales and Business Development to drive awareness, engagement, and sales across multiple channels, including website, events, trade shows, case studies, blogs, account-based marketing, email campaigns, SEO, SEM, and social media.
-
Organize, manage, and execute events (both offline and online), with goals centered on generating qualified leads, driving sales growth, increasing product adoption, and enhancing client retention.
- Test & Scale:
- Build a Marketing Lab to experiment with Paid, Owned, Earned, and Shared media investments, identify what works, and scale successful initiatives.
-
Define key metrics, ensure accurate tracking and reporting, and share actionable insights across the organization.
- Cross-Functional Collaboration:
- Collaborate closely with all departments to maintain fast-paced, aligned execution.
- Work with the Leadership Team, providing periodic insights, metrics, and updates to guide business growth.
- Brand Development: Support Smartex through its brand evolution, ensuring consistent communication of identity, personality, and messaging across all touchpoints.
Skills & Experience
- Bachelor’s degree in Marketing, Management, Business, or a relevant field.
-
+7 years of experience in marketing, including leadership roles at B2B technology companies, ideally within the textile and fashion sectors.
-
Proven ability to manage complex marketing functions with an enterprise toolkit and startup agility.
-
Strong skills in translating technical content into clear, compelling marketing for diverse audiences (executives, engineers, investors, media, and internal teams).
-
Deep curiosity for technology, especially AI and ML, with an eagerness to learn and apply new insights.
-
Data-driven approach combined with creativity, balancing strategy and execution.
-
Hands-on experience with digital tools like Excel, Google Suite, Slack, Jira, Monday, Pipedrive, Salesforce, Pitch, Loom, Notion, and email marketing platforms.
-
Exceptional organizational and multitasking abilities, with a knack for eliminating bottlenecks and managing parallel tasks effectively.
-
International experience, especially in Asia and the USA, is a significant plus.
- Availability to travel 30% of the time.
Our Perks
Career Progression
Opportunities for growth and
advancement in your career
Employee Stock Options
Gain company shares and
benefit from its success
Health Insurance
Comprehensive health coverage
for your medical needs
Diverse and Talented Team
Work with an inspiring,
multicultural, and talented team
Fast-Paced Environment
Thrive in a dynamic and fast-paced work environment within a rapidly expanding company
Impact on the World
Contribute to making a significant impact and shaping the future of the industry
